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Zag: The #1 Strategy of High-Performance Brands
Edition Description
"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author's first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation...
Edition Details
Format:Paperback
Language:English
ISBN:0321426770
Format: Paperback
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![Zag: C?mo Superar a Tus Competidores Mediante L... [Spanish] 8483561468 Book Cover](https://i.thriftbooks.com/api/imagehandler/l/C0AD2BB8532109DDDEFD30EBBA882ADAE3F60B41.jpeg)
Zag: C?mo Superar a Tus Competidores Mediante L... [Spanish]
Edition Description
En una poca en la que proliferan los productos de imitaci n y asistimos a una saturaci n de la oferta, mantener el nivel de competencia ya no es una estrategia de xito. Son los consumidores y no las empresas los que deciden qu marcas sobreviven y cu les no. Cu l es la nueva...
Edition Details
Format:Paperback
Language:Spanish
ISBN:8483561468
Format: Paperback
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![ZAG - A ESTRATEGIA NUMERO 1 DAS MARCAS DE SUCESSO [Portuguese] 857780366X Book Cover](https://m.media-amazon.com/images/I/41Iffcz5eeL._SL500_.jpg)
ZAG - A ESTRATEGIA NUMERO 1 DAS MARCAS DE SUCESSO [Portuguese]
Edition Details
Format:Paperback
Language:Portuguese
ISBN:857780366X
Format: Paperback
Temporarily Unavailable
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We receive fewer than 1 copy every 6 months.
![Zag. Manifest drugogo marketinga [Russian] 5000575709 Book Cover](https://m.media-amazon.com/images/I/41IFMTJyRRL._SL500_.jpg)
Zag. Manifest drugogo marketinga [Russian]
Edition Details
Format:Paperback
Language:Russian
ISBN:5000575709
Format: Paperback
Temporarily Unavailable
0 people are interested in this title.
We receive fewer than 1 copy every 6 months.
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