This book contains useful information on - Process writing - Aristotle's Rhetoric: - Arguments Based on Emotion: Pathos - Arguments Based on Character: Ethos - Arguments Based on Facts and Reason: Logos - Rhetorical Analysis - Rogerian, Toulmin, and Classical Arguments - Proposal Arguments The study guide has many excellent essays and examples on - Invention and Outline Examples - Analysis of Persuasion in Advertising Example - Field-Based Solutions,...