Winning images

by Robert L. Shook

Book Overview

No Synopsis Available.

• Format: Hardcover
• Language: English
• ISBN: 0026105403
• ISBN13: 9780026105408
• Release Date: January 1977
• Publisher: MacMillan
• Length: 178 Pages
• Weight: 0.80 lbs.

Customer Reviews

Image Counts

One's appearance is not insignificant in business argues Robert Shook as he makes a strong case for managing this aspect of one's career in this positive book. He gives specific advice on how to use this awareness for career enhancement.The discussion starts with the importance of a company's name. That's the first impression the public has of that good or service. Names matter and he documents the fact that large sums of money have been paid by corporations in changing their names due to this reality. From here he goes on to talk about one's personal image.Image matters to self, just as it does to other people. What you think of you affects the way you interact with other people. Buying quality material with which to work conveys a positive image to people observing you. People like to work with winners he reminds us. He also points out the importance of having positive displays in one's work area, such as certificates, recognition awards and such on the wall.This book is filled with solid, practical advice that can be applied immediately. You truly are what you think you are. It comes across. This book shows you how to improve yourself inside and out.