Why They Believe: A Case Study in Contemporary Polygamy Amy Osmond Cook, Ph.D. "Why do they do it?" is a question often asked about people who choose to live a polygamous lifestyle. This book aims to answer that very question. Driven by the theories of Kenneth Burke, Janja Lalich, George Cheney, Max Weber, and others, this six-year study explores organizational identification and unobtrusive control and compliance asit intersects with rhetoric, organizations,...