What's Your Point?

by Bruce M McKinnon

Points are good because they stick into things. This book helps you find yours. Every brand needs a point, a sharp definition of its purpose that will stick in people's minds. It stands to reason that... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1912863235
• ISBN13: 9781912863235
• Release Date: January 2023
• Publisher: Malcolm Down
• Length: 208 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.5" x 5.4" x 8.4"