What Every Successful Woman Knows: 12 Breakthrough Strategies to Get the Power and Ignite Your Career

by Bill Morin and Janice Reals Ellig

Book Overview

Women have made a number of inroads into the corporate world, especially when it comes to middle management. However, true power in corporations remains an overwhelmingly, often exclusively male club.... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0071369961
• ISBN13: 9780071369961
• Release Date: March 2001
• Publisher: McGraw-Hill Companies
• Length: 228 Pages
• Weight: 1.23 lbs.
• Dimensions: 0.9" x 6.3" x 9.3"

Customer Reviews

Business Week calls it right

This book is truly "well-written and engaging" and "big-picture focus(ed)" as described by Toddi Gutner in her article in Business Week. Her review of the book peaked my interest and I found What Every Successful Woman Knows every bit as insightful as she stated. However, I believe that the suggestions offered, rather than being time consuming, are a challenge that will help me focus and, in the end, free up my schedule.

From the trenches

Ms. Reals Ellig and Mr. Morin have done an admirable job of gathering so many many women's experiences together in one book. Getting many of these women to speak on the record about the challenges they faced and the strategies they employed to make their way up the corporate ladder must have taken some doing. But the women who were interviewed should be happy to know that if a single anecdote or observation helps another woman to bolster her own career, they will have made a significant contribution. There is value in frank talk, and this book has has it in spades.

Break through the glass ceiling AND the iron walls!

This book contains a wealth of information for women in business. I plan to use what I learned to refocus at work to improve my job performance, and especially improve the perception of my job performance. The book redefines the double standard that is alive and well about what "women's work" is; women work in staff and support positions, we work on the details no one else likes to work on, and we toil away, waiting for the day our hard work will be recognized. This book made me thankful I am in a "line" position (profit & loss responsibility), made me realize I get mired in details and allow myself to be volunteered for the bottom-of-the-barrel tasks at work, and made me recommit to marketing myself at work. After reading What Every Successful Woman Knows, I can now identify which tasks I am presented with are insignificant, and have the tools to delegate or dump them with grace. The book contains many useful scenarios and examples of women who made tactical errors in their careers, from bringing resentment from an earlier meeting to after-work drinks with coworkers (bad idea), to wearing flashy clothing to a senior staff breakfast (again, bad idea). The only fault I can find with this book is that it was written for women in upper management who want to rise to senior-level positions. Although I am not in that position, I still found a lot of useful, practical information in this book. Read it, and you'll never get stuck planning another office Christmas party again!

Out-of-the-ordinarily intelligent, helpful and wise

Probably the most useful and best book of its kind I have ever read. The authors have a dedication to helping women succeed, and it shows. I wish I had read this book 20 years ago, when I was just starting out...there is so much wisdom in it, that I wish I had known then, but am happy to know now. Superb book.

5 Stars for What Every Successful Woman Knows

I love this book, not only becuase I found it extremely well-written, but also very helpful. The breakdown of these important tools needed for any woman to succeed into 12 strategies was masterful in that it provided the reader with a guideline of steps to follow.I particularly enjoyed reading about strategy 7 called, Marketing: Brand You. This particular strategy focuses on knowing your value and more importantly shows you how to make those around you realize your value. This chapter literally lays out all the necessary tools to market yourself whether it be for a promotion, a new job, or any other career move.Another thing I love aobut the book is the great examples it gives for every strategy. It is extremely helpful to see how each of these 12 strategies can be successfully put into action.