Web. Write. Sell.: Write Ads, Headlines, and Calls to Action That People Can't Help But Click

by Chris Kennedy and Chris Kennedy

This entirely practical guide teaches you how to write ad copy that conveys your brand and converts clicks into sales, traffic, and sign-ups, while avoiding flashy, artistic ads that have zero selling power. Copywriter Chris Kennedy explains the rules for writing ads, describes ways to hit your advertising goals consistently, and shows how to craft ad copy for websites and social media. Because different audiences are receptive to different kinds...

• Format: Paperback
• Language: English
• ISBN: 1709803932
• ISBN13: 9781709803932
• Release Date: November 2019
• Publisher: Independently Published
• Length: 142 Pages
• Weight: 0.38 lbs.
• Dimensions: 0.3" x 5.5" x 8.5"