Voice Search: The New Search Engine

by Courtney Cox Wakefield and Amine Bentahar

Since the introduction of the Amazon Echo, adoption of voice first technology has accelerated faster than any of its predecessors, including the telephone, the television, the computer, the internet, and the smartphone. By 2020, comScore predicts that 50% of searches will occur via voice and 30% of searches will be performed on a device without a screen. Digital marketers must adapt their search strategies to incorporate voice search. This book...

• Format: Paperback
• Language: English
• ISBN: 172779916X
• ISBN13: 9781727799163
• Release Date: November 2018
• Publisher: Createspace Independent Publishing Platform
• Length: 140 Pages
• Weight: 0.43 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"