Visual Selling: Capture the Eye and the Customer Will Follow

by Paul LeRoux and Margaret A. Corwin

Book Overview

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people's trust, satisfaction and willingness to buy. The authors believe that, to sell most effectively, the seller must be the visual focal point. This book draws on 25 years of experience coaching individuals and...

• Format: Hardcover
• Language: English
• ISBN: 0471793612
• ISBN13: 9780471793618
• Release Date: April 2007
• Publisher: Wiley
• Length: 272 Pages
• Weight: 1.00 lbs.
• Dimensions: 1.0" x 6.4" x 9.1"