Visual Merchandising: Window and In-Store Displays for Retail

by Tony Morgan

Book Overview

A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of stores from fashion emporia to supermarkets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their tool kit, and information on the use of mannequins,...

• Format: Paperback
• Language: English
• ISBN: 1856695395
• ISBN13: 9781856695398
• Release Date: March 2008
• Publisher: Laurence King
• Length: 208 Pages
• Weight: 2.34 lbs.
• Dimensions: 0.8" x 8.5" x 10.9"
• Grade Range: Grade 8 to Postsecondary