Value Prop

by Jose Palomino

Book Overview

Value Prop shows how to build razor-sharp marketing messages that showcase the truly new, useful, and exciting qualities of products or services, and how to win business in the process. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0981912605
• ISBN13: 9780981912608
• Release Date: October 2008
• Publisher: Cody Rock Press (G2m Group, Inc.)
• Length: 161 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.4" x 5.5" x 8.5"