Value Drivers, Mass Market: The Manager's Guide for Driving Corporate Value Creation

by Mark C. Scott

Book Overview

Der Erfolg jedes Unternehmens steht und fällt mit der Leistung seiner Manager. "Value Drivers" ist ein leicht verständlicher, praktischer Leitfaden, der Ihnen hilft, Geschäftsbeziehungen innerhalb Ihres Unternehmens besser zu verstehen, Ihre Führungsaufgaben noch effektiver zu bewältigen und Ihren Kollegen stets eine Nasenlänge voraus zu sein. Mark Scott zeigt Ihnen, wie Sie erkennen können, wo die Stärken und wo die Schwächen Ihres Unternehmens liegen...

• Format: Paperback
• Language: English
• ISBN: 0471861219
• ISBN13: 9780471861218
• Release Date: January 2000
• Publisher: Wiley
• Length: 272 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.6" x 5.0" x 8.0"

Customer Reviews

Finally, the whole picture.

Whether looking in from the outside or evaluating an internal business unit, it is easy to forget that a business is a holistic undertaking made of many parts. From manufacturing to marketing, these parts impact each other and are neglected at the manager's peril. Mr. Scott's presentation takes the full view into account and provides a vauable framework for evaluating the elements and the role they play.

Clear, Concise, and Comprehensive

As a general manager, I found Mr. Scott's work excellent. In a clear and comprehensive manner, he gets at the essence of value creation. His work is a good read for any manager looking to step back from the daily urgency of his operations and regain a perspective on the big picture issues that drive strategy.

Very helpful for first year business estudent

I was very pleased to read this book. Based on an earlier edition, it was recommended by many other estudents who had attended master degree management courses at the Business School here, at the University of Mexico City.The novel "toolkit" provided was tremendously useful, depicting a practical and conciso means to categorize companies. The examples given were creative and thought provoking, and differentes from anything I have read in standard management books that are always very boring.Graphics were also valuable, very simplified and to the point, instead of being so complicated.I believe that I will go back to this sophisticated book, in the future. It helped to clarify what so many others books on this subject tend to present in a pompous and tedious complicated fashion.I want to thank John Wiley & Sons for publishing this book. It meets expectation of high quality associated with this publisher. Excelente!

A great way to get up to speed

This is an excellent book for anyone who wants to get started in thinking about modern managment concepts and hasn't got time to plough through a library of management periodicals. Scott takes a variety of modern business, strategy, and marketing concepts and boils them down. However the book is very readable, and thoughtfully illustrated to guide you through the sequence. This is not a book for academics, who may get frustrated by its down to earth practicality.It is a book for working managers and we intend to make it a standard text in our management development program.

a wonderfully useful new book

As a university professor, I found "Value Drivers" by M.C.Scott to be an exceedingly insightful, no frills introduction, focused on how to make a business work better, something particularly relevant to someone like myself with little background in the field. This dramatically contrasts with typical management texts that are dense, difficult to read, and filled with arcane and obtuse information with no sight of the forest for the trees. The numerous figures are exceedingly helpful, summarizing what would otherwise call for many pages of text explanation. Anyone with a modicum of intelligence could make ample use of these cleverly presented, clear summaries of critical management concepts.One walks away from this book with the key fundamentals rather than the typical, irrelevant mumbo jumbo found in other books on the subject. This is an informative, practical introduction, the only such example I have found among available books on the subject. Further, the author's writing style is clear and to the point rather than going on and on and on filling up pages with irrelevance of typical management texts. This is a great relief, and a welcome, dearly needed addtion to the field.I suggest "Value Drivers" as mandatory reading for anyone who desires to quickly understand how easily a business can be made to work better.