U.S. Media and Elections in Flux: Dynamics and Strategies

by David A Jones and David A. Jones

Book Overview

Paid, earned, and social media are all crucial elements of modern electioneering, yet there is a scarcity of supplementary texts for campaigns and election courses that cover all types of media. Equally, media and politics courses cover election-related topics, yet there are few books that cover these subjects comprehensively.

This brief and accessible book bridges the gap by discussing media in the context of U.S elections. David A. Jones...

• Format: Paperback
• Language: English
• ISBN: 1138777307
• ISBN13: 9781138777309
• Release Date: March 2016
• Publisher: Routledge
• Length: 116 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.4" x 6.1" x 9.1"