Understanding the Media: A Sociology of Mass Communication

by Joel Smith

This volume aims to clarify the social role of the media and illuminate mass communication as a social system. It applies traditional sociological concepts to an examination of why the media operate as they do, hold their devotees, and gender deep concerns.

• Format: Hardcover
• Language: English
• ISBN: 1572730056
• ISBN13: 9781572730052
• Release Date: January 1995
• Publisher: Hampton Press (NJ)
• Length: 384 Pages