Uncertainty-driven Innovation: Managing the New Product Development Processes in an Unpredictable Environment

By Giacomo Marzi

Chapter ​1: The Unpredictable Environment and Role of InnovationChapter 2: The Entrepreneurs, the Innovation Process and the Management of UncertaintyChapter 3: The Necessity and the Drawbacks of Product and Process InnovationChapter 4: A Review of Excessive Development Studies on the New Product Development ProcessChapter 5: Managing Uncertainty Through Stage-Gate, Agile and OverspecificationChapter 6: The Threat of Uncertainty in the New Product Development ProcessChapter 7: Conclusion

• Format: Hardcover
• Language: English
• ISBN: 303099533X
• ISBN13: 9783030995331
• Release Date: May 2022
• Publisher: Palgrave MacMillan
• Length: 110 Pages
• Weight: 0.66 lbs.
• Dimensions: 0.3" x 5.8" x 8.3"