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Paperback Tv's Betty Goes Global: From Telenovela to International Brand Book

ISBN: 1780762674

ISBN13: 9781780762678

Tv's Betty Goes Global: From Telenovela to International Brand

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Format: Paperback

Condition: Like New

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Book Overview

Premiering in 2006, Ugly Betty, the award-winning US hit show about unglamorous but kind-hearted Betty Suarez (America Ferrera), is the latest incarnation of a worldwide phenomenon that started life as a Colombian telenovela, Yo soy Betty, la fea, back in 1999. The tale of the ugly duckling has since taken an extraordinary global journey and become the most successful telenovela to date. This groundbreaking book asks what the Yo soy Betty, la fea/Ugly...

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