Turning Your Great Idea Into a Great Success: Entrepreneur Judy Ryder Tells How to Develop, License, Protect and Promote Your Product Idea

by Judy Ryder

How to develop, license, protect, and promote your new product idea. One in every 18 Americans invents a new product or service in his or her lifetime. This is the book that can help them beat the odds and get it to market successfully.

• Format: Paperback
• Language: English
• ISBN: 1560794623
• ISBN13: 9781560794622
• Release Date: January 1995
• Publisher: Peterson Nelnet Co
• Length: 250 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.7" x 6.0" x 8.9"

Customer Reviews

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A long title for a concise book. This book gives step-by-step information and encouragement for inventors. Written in with a conversational tone, Ryder guides the inventor through the steps one needs to address to get one's invention to the market. She plainly points out the pitfalls as well as the possibilities illustrating with examples of her own successes and failures. Simplifying the often overwhelming issues with straight talk, this book gives one a positive outlook to proceed rather than techno-overload. Overall, an excellent resource and reference for the invention to market process.