Transmedia Television: Audiences, New Media, and Daily Life

by Elizabeth Evans

Book Overview

The early years of the twenty-first century have seen dramatic changes within the television industry. The development of the internet and mobile phone as platforms for content directly linked to television programming has offered a challenge to the television set's status as the sole domestic access point to audio-visual dramatic content. Viewers can engage with 'television' without ever turning a television set on.

Whilst there has already...

• Format: Paperback
• Language: English
• ISBN: 041571236X
• ISBN13: 9780415712361
• Release Date: July 2013
• Publisher: Routledge
• Length: 220 Pages
• Weight: 0.67 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"