Tourism: The Business of Travel

by Roy A. Cook, Laura J. Yale, Joseph J. Margua

Book Overview

A text for beginning students of tourism, designed to maintain interest in the subject. Offers an overview of the industry and each of its components, with a conversational style, boxes of tips and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0137147295
• ISBN13: 9780137147298
• Release Date: January 2009
• Publisher: Prentice Hall
• Length: 414 Pages
• Weight: 1.80 lbs.
• Dimensions: 0.6" x 8.2" x 10.7"

Customer Reviews

Easy Reading and Great Information

Everything you always wanted to know about the tourism industry in one convenient source! This book is written with the serious reader in mind, but it's easy reading style will appeal to any curious mind. It covers everything from operating issues to fun facts that will help you be a more informed consumer. Once you pick it up, you won't want to put it down.

I won't leave home without it!

This book contains the most current and comprehensive coverage tourism industry on the market today. I enjoyed reading this book due to the excellent writing style of the authors. It is very well organized so finding topics of interest was no problem. It lists many citations to other sources and is well researched. The author's educational credentials and other accomplishments are listed (and are very impressive.) Cook and Yale have done extensive research and publishing in tourism. I find this work very credible and user-friendly. I know that I won't leave home without it!