Too Good to Fail: Creating Marketplace Value from the World's Brightest Minds

by Clifford M. Gross

Book Overview

Chapter 1. Open Innovation: R&D Goes Global with a World of New Technologies.- Chapter 2. The Technology Transfer Eco-system.- Chapter 3. Intellectual Capital: The World's Fastest Growing Asset Class.- Chapter 4. Network Strategies for Growing Emerging Markets.- Chapter 5. The Role of Design in Bringing Innovation to the Marketplace.- Chapter 6. Leadership Required for Embracing New Technologies.- Chapter 7. The Growth of China's Technology Transfer...

• Format: Paperback
• Language: English
• ISBN: 3319032976
• ISBN13: 9783319032979
• Release Date: June 2015
• Publisher: Springer
• Length: 112 Pages
• Weight: 0.42 lbs.
• Dimensions: 0.3" x 6.1" x 9.2"