Tiktok: Creativity and Culture in Short Video

by Jing Zeng, D. Bondy Valdovinos Kaye, Patrik Wikstrom

Book Overview

Since its acquisition and rebranding in 2018, TikTok has become one of the fastest growing platforms in the world. Moreover, it's the first Chinese-developed platform to find mainstream international success, carving its own niche in the global short video industry.

In the first comprehensive exploration of TikTok, Kaye, Zeng, and Wikstr?m provide a history of the emergent genre of short video and situate the platform within the cultures...

• Format: Paperback
• Language: English
• ISBN: 1509548939
• ISBN13: 9781509548934
• Release Date: August 2022
• Publisher: Polity Press
• Length: 240 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.9" x 5.8" x 8.2"