Throwing Sheep in the Boardroom: How Online Social Networking Will Transform Your Life, Work and World

by Soumitra Dutta, Matthew Fraser, Soumitra Dutta Matthew Fraser

"If you want to understand why Wikipedia is changing the world, this book is a must read."
-Jimmy Wales, Founder, Wikipedia

"This book is a must read for all - social activists, politicians or managers - who have an interest in understanding how our society is morphing."
-Professor C.K. Prahalad, #1 Management Guru and author of Competing for the Future

Synopsis
The rise of social networks like Facebook,...

• Format: Hardcover
• Language: English
• ISBN: 0470740140
• ISBN13: 9780470740149
• Release Date: December 2008
• Publisher: Wiley
• Length: 344 Pages
• Weight: 1.45 lbs.
• Dimensions: 1.0" x 6.0" x 9.0"

Customer Reviews

Very Interesting Book

I found this book easy and enjoyable to read. Once I picked it up and started reading, I couldn't put it down. The book looks at social networking sites and Web 2.0 platforms in general and their impact on corporate and institutional structures. It is a fun read--it covers topics such as how to "un-friend" a friend and other social networking etiquette, little-known facts about the beginning of social networking sites, democracy 2.0 (Obama), privacy issues and the nature of social networking's democratic, horizontal structure compared to the vertical structure of most of our society's institutions (corporations, churches, governments, schools, etc.). This is a fascinating and engrossing book about a timely topic. PS - An interesting tidbit from the authors: Bill Gates has a page on LinkedIn. I checked it out; it's true. Not surprisingly, Bill is not taking any inmail or introductions.