Through the Jingle Jungle: The Art and Business of Making Music for Commercials

by Steve Karmen

Product Details Hardcover: 262 pages Publisher: Billboard Books (April 1989) Language: English ISBN-10: 0823077071 ISBN-13: 978-0823077076 Product Dimensions: 9.4 x 7.1 x 1.1 inches Shipping Weight:... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0823077071
• ISBN13: 9780823077076
• Release Date: January 1989
• Publisher: Billboard Books
• Length: 262 Pages
• Weight: 1.55 lbs.
• Dimensions: 1.2" x 7.3" x 9.6"

Customer Reviews

Straightforward, to the point about the Jingle business

This book is great! I needed information that would give me the cut and dry points regarding getting into the jingle business. Not only did it discuss business standards but it also discusses business politics, do's and dont's and the financial aspect of the jingle business. However, this book mainly discusses the jingle business from the composer point of view and not as much from the musician or singer point of view. But it is a great book.