This Is Social Commerce: Turning Social Media Into Sales

by Guy Clapperton

Book Overview

The first book to market on the hottest topic on the web Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means... and how to do it. Social media has moved on, it's not enough to just be engaging your customers in fun chit-chat, now you can sell to them directly through their favourite social media platform. ASOS, the fashion website, have just set up a commerce site on Facebook...

• Format: Paperback
• Language: English
• ISBN: 0857082418
• ISBN13: 9780857082411
• Release Date: February 2012
• Publisher: Capstone
• Length: 170 Pages
• Weight: 0.78 lbs.
• Dimensions: 0.5" x 6.6" x 8.3"