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Paperback Theories of Communication: A Short Introduction Book

ISBN: 0761956476

ISBN13: 9780761956471

Theories of Communication: A Short Introduction

This textbook provides students with a concise introduction to the development of communication theory. Written in an engaging style, it offers an account of the development of all the major theoretical approaches in communication and media studies.

The book summarizes clearly and methodically the range of existing theories; explains how and why the diverse currents and schools of thought emerged; and contextualizes all the major approaches,...

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Format: Paperback

Condition: Very Good

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