The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

by Shama Kabani and Shama Hyder

Book Overview

Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you're using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading the word about your products or services. But social media marketing isn't like traditional marketing-and treating it that way only leads...

• Format: Paperback
• Language: English
• ISBN: 1935251732
• ISBN13: 9781935251736
• Release Date: April 2010
• Publisher: Benbella Books
• Length: 200 Pages
• Weight: 0.60 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"