The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life

by John List and Uri Gneezy

Book Overview

Can economics be passionate? Can it center on people and what really matters to them day-in and day-out? Can it help us understand their hidden motives for why they do what they do in everyday life? Uri Gneezy and John List are revolutionaries in their field. In this informative book, they discuss what really works in addressing big social, business, and economic problems, giving us new understanding of the motives underlying human behavior. With...

• Format: Hardcover
• Language: English
• ISBN: 1610393112
• ISBN13: 9781610393119
• Release Date: October 2013
• Publisher: PublicAffairs
• Length: 288 Pages
• Weight: 1.18 lbs.
• Dimensions: 1.1" x 6.5" x 9.4"