The Way It Was: The Real Story of a Real Agency in a time when Advertising was Fun

by Pat McGrath

Pat McGrath ran one of Americas most successful independent ad agencies for thirty years. Here he tells the fun, fascinating, uninhibited tales of the way it was ...working with some of advertising's biggest clients and brightest talents.

• Format: Paperback
• Language: English
• ISBN: 1479294179
• ISBN13: 9781479294176
• Release Date: September 2012
• Publisher: CreateSpace Independent Publishing Platform
• Length: 198 Pages
• Weight: 0.86 lbs.
• Dimensions: 10.0" x 0.5" x 7.0"