The Stuff Americans Are Made of: The Seven Cultural Forces That Define Americans--And How Your Business Can Profit from Them

by Joshua Hammond and James Morrison

A brilliant examination of the characteristics that make us uniquely AmericanWhat are the traits that define an American? What characteristics determine our cultural identity -- the core values that... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0028608291
• ISBN13: 9780028608297
• Release Date: January 1996
• Publisher: MacMillan Publishing Company
• Length: 324 Pages
• Weight: 1.40 lbs.
• Dimensions: 1.2" x 6.5" x 9.6"

Customer Reviews

Cultural Differences

This book was already out of print when I bought it the first time and I have since searched for other copies to give to colleagues. It is excellent on cultural differences, especially between European and U.S. attitudes on work, work product and business culture. The authors have seized on a few basic beliefs that Americans hold dear and then analyzed how those beliefs affect their attitudes towards quality, but also towards work itself. Great Book, if you can find a copy.

A different way of looking at business issues

At first I thought this was some type of BS sociological treatise on American culture, but as I skimmed through it in the bookstore, I saw lots of interesting business stories. The authors do a great job of identifying seven forces of American culture and relating them to business successes and failures. These seven forces are: 1. Insistence on choice 2. Pursuit of impossible dreams 3. Obsession with big and more 4. Impatience with time 5. Acceptance of mistakes 6. Urge to improvise 7. Fixation on "whatsnew" The authors make a convincing argument for each of forces shaping the American character and American business. Well worth reading. Found it on the remainder table.