The Sounds of Capitalism: Advertising, Music, and the Conquest of Culture

by Timothy D. Taylor

Book Overview

From the early days of radio through the rise of television after World War II to the present, music has been used more and more to sell goods and establish brand identities. And since the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while...

• Format: Paperback
• Language: English
• ISBN: 022615162X
• ISBN13: 9780226151625
• Release Date: February 2014
• Publisher: University of Chicago Press
• Length: 368 Pages
• Weight: 0.28 lbs.
• Dimensions: 0.8" x 6.1" x 9.0"