The Science Of Advertising: The Force Of Advertising As A Business Influence, Its Place In The National Development

By Edwin Balmer

Book Overview

""The Science of Advertising"" is a book written by Edwin Balmer in 1908 that explores the role of advertising in business and its impact on national development. Balmer delves into the psychology of advertising, examining the ways in which it influences consumer behavior and shapes public opinion. He also discusses the history of advertising and its evolution as a business strategy. Balmer argues that advertising is a powerful force that has the potential to shape the future of nations, and he offers insights into how businesses can use advertising to their advantage. This book provides a fascinating look at the early days of advertising and the ways in which it has shaped modern society.And The Public Result Of Its Practical Operation.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

• Format: Paperback
• Language: English
• ISBN: 1104921200
• ISBN13: 9781104921200
• Release Date: August 2009
• Publisher: Kessinger Publishing
• Length: 68 Pages
• Weight: 0.23 lbs.
• Dimensions: 0.1" x 6.0" x 9.0"