The Rise of Spanish Multinationals: European Business in the Global Economy

by Mauro F. Guillén and Mauro Guillen

Book Overview

Since 1992, Spanish companies in a variety of industries have acquired a prominent presence in the global economy, especially in Latin America and Europe. Companies such as Telef nica, Banco Santander, Repsol-YPF and Inditex (the owner of the Zara brand) have catapulted themselves to become major international competitors, making Spain one of the world's ten largest foreign direct investors. Mauro Guill n offers not only an explanation of why this...

• Format: Paperback
• Language: English
• ISBN: 1107402719
• ISBN13: 9781107402713
• Release Date: May 2011
• Publisher: Cambridge University Press
• Length: 292 Pages
• Weight: 0.87 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"