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Paperback The Retail Jeweller's Guide Book

ISBN: 0719800331

ISBN13: 9780719800337

The Retail Jeweller's Guide

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Format: Paperback

Condition: Good

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Book Overview

Branding is a key consideration in any marketing or communications strategy, however, it has been subject to colossal overuse, misuse, and abuse. This text identifies key misconceptions in the field... This description may be from another edition of this product.

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