The Real Estate Agent's Guide to Fsbos: Make Big Money Prospecting for Sale by Owner Properties

by John Maloof

Book Overview

This invaluable resource provides you with tools and techniques to make big money by prospecting For-Sale-By-Owner properties.

According to the National Association of Realtors, 86% of new real estate agents don't make it past their first year. The majority give up due to frustration and the overwhelming start-up costs involved in the industry. However, there is an untapped resource that will help agents take their careers...

• Format: Paperback
• Language: English
• ISBN: 0814400434
• ISBN13: 9780814400432
• Release Date: October 2007
• Publisher: Amacom
• Length: 240 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.6" x 6.0" x 8.9"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher

Customer Reviews

A guide that WILL generate more listings

A tool that will grow your business. It is as simple as that. As a seasoned mortgage professional, my day to day business centers around top producing agents. I recently bought 10 copies of THE REAL ESTATE AGENT'S GUIDE TO FSBO'S. The books have been given to my top agents as well as agents who have just began. The feedback I have personally recieved from the book has been overwhelming POSITVE. ALL of them have been able to generate more listings by utilizing the techniques in this book. An easy decision for under twenty dollars!

The Best New Real Estate Guide to FSBOs

FSBOs are becoming easier to list than ever before. This is a great book for those agents currently battling the slow real estate market. The author provides templates to organize FSBOs and gives many dialogue settings that get you comfortable with what to say when you begin calling them. Overall, the book offers up many ways to build your listing inventory by prospecting FSBOs. The author also shows how to use fundamental over-the-phone sales techniques to close for the listing appointment. I would definitely recommend this book, especially to new agents.

Fantastic Book for the New Agent!

After passing the required class, passing the state exam and finding a broker, I was ready for business but needed some help beyond all of that! FSBOs in my area pop up all the time. I needed to figure out a way for them to use me. I needed to get my name out there and this book gave me ideas on how I was going to do it. After finishing the book I have put John's ideas in place and have the logs he suggested in place and started contacting FSBOs this week. This book was a great and gave me the determination, insight and courage to call on FSBOs. A must read for all new agents.

More than I bargained for

I have to say I thought that I'd already know most aspects of prospecting FSBOs but, there is so much more than I thought. What makes this book so good is that the author goes into detail about ways to convince FSBOs to list- he goes into specific sales techniques to use, as well as examples of dialog between you and your prospect. I wish all the books I had were this useful.

Great Guide for New Agents

This is the perfect book for new agents who have no past sales or referrals to rely on. It seems that these techniques were always here but most agents never used them because they just don't know how to. I've read a few other real estate sales books and they talk about the same things. This book has a very realistic approach to prospecting for FSBOs. I'm excited to get started using some of these techniques. I would definitely recommend this book.