The Psychology of Attitude Change and Social Influence

by Michael R. Leippe and Philip G. Zimbardo

Book Overview

The text integrates a wide range of research, theory and application in the realm of social influence. It emphasizes research, integratingand conceptualizing it across topics using the organization... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0070728771
• ISBN13: 9780070728776
• Release Date: January 1991
• Publisher: McGraw-Hill Humanities/Social Sciences/Langua
• Length: 1 Pages
• Weight: 1.43 lbs.
• Dimensions: 1.0" x 6.6" x 9.2"

Customer Reviews

A Good Book

This is a good book, but I like Cialdini's "Influence" better. It is more practical.