The Platform Paradox: How Digital Businesses Succeed in an Ever-Changing Global Marketplace

by Mauro F. Guillén

Book Overview

Digital platforms are changing the rules of competition in the global economy. Until recently, it took Fortune 500 companies an average of 20 years to reach billion-dollar market valuations. Successful platforms now reach that milestone in an average of four years.

In The Platform Paradox: How Digital Businesses Succeed in an Ever-Changing Global Marketplace, Wharton professor Mauro F. Guill n highlights...

• Format: Paperback
• Language: English
• ISBN: 1613631162
• ISBN13: 9781613631164
• Release Date: May 2021
• Publisher: Wharton School Press
• Length: 104 Pages
• Weight: 0.57 lbs.
• Dimensions: 0.3" x 5.5" x 8.5"