The Musician's Internet: On-Line Strategies for Success in the Music Industry

by Peter Spellman

Berklee Book Trade This hands-on guide is essential for any musician who wants to build a fan base and increase profits through the Internet. Peter Spellman, Director of the Career Development Center... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 063403586X
• ISBN13: 9780634035869
• Release Date: December 2001
• Publisher: Berklee Press Publications
• Length: 142 Pages
• Weight: 0.60 lbs.
• Dimensions: 0.5" x 6.1" x 9.0"

Customer Reviews

Excellent

The World Wide Web is now a major portal for the music industry to "infect" the masses, and the producers are all for this expansion into the modern world. The internet has now become a launch pad for many small record labels that find it easier to survive a virtual environment than a real one. Things that novices don't know can kill the company from the start , things that are explained in this book using an easy structure and light information. Unfortunately, the book is just light, "The New Music Industry: How to Use the Power of the Internet to Multiply Your Industry Exposure, Fan Base and Income Potential Online!" by Ty Cohen is the complete book that give you all the insights into successful online business

Musician's Internet Opens New Doors

Through recent troubles with my band's free website account I decided I should check into getting a professional site. I wasn't exactly sure how to go about it, or if it would be anymore of an advantage to having an amateur site at geocities, so I decided to read The Musician's Internet by Peter Spellman to see what it was all about. Not only does Spellman explain how you can go about how to create a website, rent web space, expand your online presence, and become a standout site through search engines and online web groups, he also explains the importance of the internet and what it means to your band or business. Written in 2000, the book is a little out of date when it talks about the future being 2005, but Spellman's predictions are dead on. He explains that web based music and internet radio will become more and more of a dominating force in the media world, and they have. Nevertheless this book will serve as a strong foundation to the reader for years to come. He explains how to upload video and audio and make your site as professional as it can be. One extra perk of this book is a section on online radio and broadcasting live concerts. Spellman knows exactly what he is talking about, and his insight should really help musicians, and anyone for that matter, find out how useful the internet can be to bring extra revenue and publicity to your band or company.

A treasure chest of resources

Peter Spellman's book "The Musician's Internet" covers everything you need to know about successfully selling and promoting your music on the internet. The book includes chapters on "Getting Listed in the Free Search Engines and Directories", "Communicating via Email with Fans, Teammates and Customers", "Sharing, Selling and Licensing your music Online", "Webcasting your shows via virtual nightclubs and other online venues", "Broadcasting over Internet Radio", "Signing a deal with off-line and online record labels", "Using the net as a library of music career guidance", "Tips for expanding your onliine presence", etc.The book is well researched and contains many excellent resources with commentary from musicians to back it up. Just the sites listed in Appendix B, "Resources: Further food to feed your internet intelligence," would take countless hours of surfing to uncover. Highly recommended!