The Message Matters: The Economy and Presidential Campaigns

by Lynn Vavreck

Book Overview

The economy is so powerful in determining the results of U.S. presidential elections that political scientists can predict winners and losers with amazing accuracy long before the campaigns start. But if it is true that "it's the economy, Stupid," why do incumbents in good economies sometimes lose? The reason, Lynn Vavreck argues, is that what matters is not just the state of the economy but how candidates react to it. By demonstrating more precisely...

• Format: Paperback
• Language: English
• ISBN: 0691139636
• ISBN13: 9780691139630
• Release Date: July 2009
• Publisher: Princeton University Press
• Length: 232 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.6" x 6.0" x 9.1"