From fan-generated content on TikTok to music videos, the contemporary media landscape is becoming ever more vast, spectacular, and intense. In The Media Swirl Carol Vernallis examines short-form audiovisual media--Beyonc?'s Lemonade, brief sequences from Baz Luhrmann's The Great Gatsby, TikTok challenges, YouTube mashups, commercials, and many other examples--to offer ways of understanding digital media. She analyzes music...