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Paperback The Management of Technological Innovation: Strategy and Practice Book

ISBN: 0199208530

ISBN13: 9780199208531

The Management of Technological Innovation: Strategy and Practice

The Management of Technological Innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations.

The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition sees David Gann and Ammon Salter join Mark Dodgson as...

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Format: Paperback

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