The Loyalty Advantage: Essential Steps to Energize Your Company, Your Customers, Your Brand

by Dianne Durkin

Though it may not be obvious, customer satisfaction and brand loyalty are directly connected to the passion and energy of an organization's employees. In The Loyalty Advantage, readers will learn how to create a loyalty-driven company and how to direct company culture and leadership to develop widespread employee enthusiasm. The book demonstrates how in-house dedication to employees translates naturally into superior customer service, which then creates...

• Format: Paperback
• Language: English
• ISBN: 0814415776
• ISBN13: 9780814415771
• Release Date: April 2005
• Publisher: Amacom
• Length: 240 Pages
• Weight: 0.72 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"
• Age Range: 17 years and up
• Grade Range: Grade 12 and higher