The Jelly Effect

by Andy Bounds

Book Overview

Like throwing jelly at a wall, poor communication never sticks.

Too much information and not enough relevance is a problem that pervades almost all business communication. So what's the answer? More relevance and a lot less jelly.

The Jelly Effect teaches you simple, memorable and costless ways to win more attention and more business. Imagine how effective you'd be if you communicated only what was relevant 100 percent of the time...

• Format: Paperback
• Language: English
• ISBN: 0857080466
• ISBN13: 9780857080462
• Release Date: August 2010
• Publisher: Capstone
• Length: 256 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.6" x 5.0" x 7.6"