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Paperback The Innovation Machine: How the world´s best companies manage innovation Book

ISBN: 1478204168

ISBN13: 9781478204169

The Innovation Machine: How the world´s best companies manage innovation

Innovation is critical for the survival of any enterprise. But most company leaders are still dissatisfied with the innovation management of their companies. Why is it so? In order to launch successful innovations like a high-performance machine on a sustainable basis, most companies have to transform themselves. What they need is an innovation management system whose components are consistent and, preferably, self-reinforcing. Vision, objectives,...

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