The High-Tech Marketing Companion: Expert Advice on Marketing to Macintosh and Other PC Users

by Dee Kiamy

Providing both Macintosh and PC developers with practical, hands-on advice on how to bring their products successfully to market, this book covers: market intelligence; alternative marketing... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0201626667
• ISBN13: 9780201626667
• Release Date: January 1993
• Publisher: Addison Wesley Publishing Company
• Length: 384 Pages
• Weight: 1.42 lbs.
• Dimensions: 0.9" x 7.3" x 9.1"