The Hidden Persuaders

By: Vance Packard

This book is your eye opener, your guide to the Age of Manipulation into which we are fast entering. Here you will learn what the new breed of depth men, the motivational researchers, are learning about you the ordinary citizen, as they glide through your subconscious, charting your hidden urges, fears, frustrations, and wish fulfillments. What they are learning about you, your family, and even your children will astonish you. And how they are using...

• Format: Hardcover
• Language: English
• ISBN: B000OP6U3W
• Release Date: January 1957
• Publisher: David McKay
• Length: 275 Pages
• Weight: 0.90 lbs.
• Dimensions: 1.0" x 5.6" x 8.1"