The Hard Truth About Soft-Selling: Restoring Pride & Purpose to the Sales Profession

by John F. Tanner and George W. Dudley

Book Overview

Meticulously researched and artfully crafted, The Hard Truth About Soft-Selling reveals a profession that has lost its way, and, maybe its mind. Are salespeople being reduced to little more than... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0935907084
• ISBN13: 9780935907087
• Release Date: January 2006
• Publisher: Behavioral Sciences Research Press, Inc.
• Length: 200 Pages
• Weight: 2.40 lbs.
• Dimensions: 8.3" x 0.8" x 5.8"