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Hardcover Die Erfolgreiche Arztpraxis: Patientenorientierung, Mitarbeiterf?hrung, Marketing [German] Book

ISBN: 3662487365

ISBN13: 9783662487365

Die Erfolgreiche Arztpraxis: Patientenorientierung, Mitarbeiterf?hrung, Marketing [German]

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Book Overview

Dieses Buch bietet Ihnen kompakte Anleitungen und Tipps f r die optimale Praxisf hrung. Patientenorientierung: patientengerechtes Leistungsspektrum, Patientenbindung, Patienten-Neuakquise. Kommunikations- und Marketingstrategien. Mitarbeiterf hrung und -motivation. Patienten kommen gerne (wieder), wenn sie sich fachlich gut aufgehoben und emotional wohl f hlen. Der heutige Patient ist dabei informierter, anspruchsvoller und fordernder denn je. Er...

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