The Gender Intelligent Retailer: Discover the Connection Between Women Consumers and Business Growth

by Sean McSweeney, Joanne Thomas Yaccato, Sean McSweeney, et al.

How companies can create a retail environment thats better for everyone by being better for women Women make up the biggest section of the retail market, yet most retail companies do a poor job of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0470841028
• ISBN13: 9780470841020
• Release Date: November 2008
• Publisher: John Wiley & Sons
• Length: 285 Pages
• Weight: 1.32 lbs.
• Dimensions: 1.1" x 6.1" x 9.1"