The Fundamentals of Listing and Selling Commercial Real Estate

by Loren K. Keim and Keim K. Loren

Book Overview

The Fundamentals of Listing and Selling Commercial Real Estate provides a complete foundation for a career in the Commercial Real Estate Industry. The text contains a comprehensive study of property... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0741443694
• ISBN13: 9780741443694
• Release Date: December 2014
• Publisher: Infinity Publishing (PA)
• Length: 236 Pages
• Weight: 1.30 lbs.
• Dimensions: 0.5" x 8.3" x 11.0"

Customer Reviews

Makes the Complex Understandable

Whether you're a real estate agent selling commercial and investment property or an investor purchasing and selling commercial real estate, the field of Commercial Real Estate Sales and Investment Property Sales is very complex, with a language all its own. Challenges in commercial real estate sales include mathematical projections, return calculations, zoning issues, legal issues, contract issues, environmental inspections, tax consequences and the entire minefield lately of commercial mortgages and loans. In the "Fundamentals of Listing and Selling Commercial Real Estate", Loren Keim, the author, has made the complex understandable with an easy-to-read book. An excellent job, I give it 5 stars!

Great Information and Easy to Read

Excellent book for a career in commercial real estate or investment real estate. Well written, lots of great examples, including explanations of 1031 exchanges, income analysis, site and property analysis, and more. Everything you need to be a success in the field of commercial real estate.

Outstanding - A Must Read for Commercial Real Estate Brokers

In the past, I had been disappointed when reading other books about Commercial Real Estate. I've seen real basic introduction books, books that define investment and commercial terms, but don't really explain them, and books that just paste together checklists about selling investment property or commercial property. This book was totally different. "The Fundamentals of Listing and Selling Commercial Real Estate" was entertaining. It was understandable. And it helps lay out exactly what to do in order to succeed in commercial and investment real estate. The Fundamental's part of the book is the best resource for commercial brokers I've ever seen. There are explanations of each subcategory of commercial property, not just the basics, and the terminology associated with each subcategory is in easy to understand language. There are wonderful explanations of all the various ways to calculate return on investment, why each one is preferred by some investors or commercial real estate buyers, and how to look outside the box for commercial financing sources. There's even a section on negotiating leases, the benefits of various types of commercial leases, and what clauses are practical to add. The Practical part of the book lays out a complete game plan for success in your career, including step by step instructions for some prospecting and marketing methods, sample letters, and dialogues. It even lays out how to write a letter of intent and full contract. I can't tell you how impressed I was with this book. If you're selling commercial real estate, this SHOULD be part of your library of information.

Excellent Guide to Commercial Real Estate

The Fundamentals of Listing and Selling Commercial Real Estate This commercial real estate guide is exceptional. It's very good for realtors or investors just starting their careers selling or investing in commercial real estate or any investment real estate. It's just as good for seasoned professionals. The sections on the "Basics" of commercial real estate really outline the various ways investors and commercial property buyers look at the value of different kinds of property, and why the writer believes some are strong methods of evaluation, and why some are very weak. He covers everything from cap rates and gross rent multipliers to an in depth look, in plain English, at Internal Rate of Return and Present Value calculations, making them understandable to the lay person. Keim also explores all the various types of commercial property found on Loopnet, which is lacking in other texts which limit the reader's scope to just commercial, industrial and multifamily. He takes time to explain the pros and cons of business brokerage, hospitality properties and hotels, senior care property development, property management systems and even explains how developers might consider a property for multifamily vs hotel vs timeshare development. What I thought was the best part of the book for new and advanced commercial realtors, though, was the outline of how to proceed in a career, including scripts, dialogues and even samples. Simply the best read for the commercial real estate industry.

Best Commercial Real Estate Book Available

This is THE "how to" guide for a career in Commercial Real Estate sales, and it is also good for buyers and sellers of commercial property to understand pricing, positioning and investment strategies for their real estate. The book is broken into two sections. The first section, titled "The Fundamentals" explains all the various forms and types of commercial property types and how each is analyzed, compared and evaluated. The rest of the section is dedicated to explaining the process of investment property analysis (in plain english), understanding commercial leases, understanding commercial mortgages, zoning issues, and market analysis techniques. This section includes examples, figures and tables, including step by step instructions in the use of Microsoft Excel and financial calculators (which I believe is missed by virtually every other commercial real estate text). The second section of the book is called "The Practice" and it integrates the foundation learned in the first section with training in the sales process and specific techniques used by successful commercial Realtors. This section includes many prospecting methods, creation of successful buyer presentation and listing or seller presentations, negotiation techniques, client servicing, property inspections, due diligence and sales contracts. Overall, this is an exceptional book for real estate agents considering a change to commercial real estate, people just getting their licenses, or investors to understand the other side.