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Hardcover The Four Stages of Highly Effective Crisis Management: How to Manage the Media in the Digital Age, Second Edition Book

ISBN: 1482231840

ISBN13: 9781482231847

The Four Stages of Highly Effective Crisis Management: How to Manage the Media in the Digital Age, Second Edition

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Format: Hardcover

Release Date: 1/5/2026

Book Overview

From the Japanese tsunami and Boston Marathon bombings to the Arab Spring in the Middle East, social media has proven its power to save lives. The second edition of this acclaimed text examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis management landscape. New information in this edition includes how to keep an "incident" from becoming a "crisis," how to properly handle criticism, brand management, and...

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